![]() Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously. Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Provided by Google Tag Manager to experiment advertisement efficiency of websites using their services. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites. This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. This cookie is set by Google and is used to distinguish users. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors. The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. ![]() It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session). If this cookie does not exist when HubSpot manages cookies, it is considered a new session. Whenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp. This is used to determine if HubSpot should increment the session number and timestamps in the _hstc cookie. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc. Guess you could say, cool idea.Īnalytical cookies are used to understand how visitors interact with the website. Instead, it’s meant for users to control an infotainment system (e.g., air conditioning) with their thoughts. But don’t worry, it’s not for you to drive a car with your brain. Elon Musk’s Neuralink is leading the charge with a brain implant that lets you control computers with your mind.Ford also has a BMI patent. Ford has a brain patentīrain machine interface (BMI) is a hot topic in tech. In addition to generating curriculums, the home rental platform will also surface homes that are near “enhanced education destinations” like museums and aquariums. ![]() Airbnb wants to help nomadic familiesĪ new patent from Airbnb recommends locations for nomadic families to live based on education needs. If executed well, this is a great tool for user retention and potential branding partnerships. A new patent can auto-generate episodic TV series of these avatars (imagine you and your friends in an avatar recreation of… “Friends”). Social platform Snap already lets users create avatars of themselves. Here are some recent gems that may be a sign of innovations to come: Snap to auto-generate TV shows based on your avatar Trends member Neer Sharma has been rounding up the best corporate patents every week for his must-read newsletter Patent Drop.
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